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Advocacy in Digital Marketing: The Unsung Hero of the Customer Journey
In the dynamic world of digital marketing, small businesses continuously seek to reach their target audience and create lasting...
suzanneshields4
Feb 1, 20243 min read


Conversion: Turning Clicks into Customers
Mastering Conversion in the Digital Journey In the rich digital marketing landscape, every element combines to create a compelling...
suzanneshields4
Jan 30, 20243 min read


Understanding Customer Segments: The Power of Knowing Your Audience
Understanding your target market and developing detailed customer personas are crucial steps for any business aiming to thrive. For small...
suzanneshields4
Jan 11, 20243 min read


Is Your Strategy Aligned With Your Business Objectives?
In the bustling digital realm, small businesses are in a perpetual race to capture attention, convert leads, and retain customers. The...
suzanneshields4
Jan 9, 20244 min read


Hunting vs. Farming: Which Sales Strategies is for you?
The world of sales is dynamic, challenging, and continually evolving. As such, successful salespeople often adopt various strategies and...
Pierre Shields
Oct 12, 20233 min read
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